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Stay Calm Investing

Today’s the Day to Stay Calm

Published 17 days ago • 3 min read

David Booth​
Author of New York Times bestseller Stay Calm

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Today’s the Day to Stay Calm

Today’s the day. Stay Calm is officially out.

I wrote the book because I wanted to showcase the science and mindset that can help us stay calm in investing and life.

I hope it helps more people understand how public markets really work so they can have a better investment experience. At its core, investing is about managing uncertainty. And that’s something we all understand simply by living our lives. Investing may seem complex. But so is life! Seeing the connections between life and investing can put us in a stronger position to achieve our goals.

Over the past few weeks, I’ve had the opportunity to talk with a lot of journalists and podcast hosts about the book and its message of science-based hope. Here are some of the highlights (some links may require a subscription):

*From 1926 to 2025 the S&P 500 Index returned 10.5% annualized. Past performance is not a guarantee of future results. Indices are not available for direct investment; therefore, their performance does not reflect the expenses associated with the management of an actual portfolio. S&P data © 2026 S&P Dow Jones Indices LLC, a division of S&P Global. All rights reserved.

Thank you for being a Stay Calm Investing subscriber. If you’re interested in buying a copy of the book, or in sharing one with friends and family, you can receive a discount using the code STAYCALM15 at Bookshop.org for a limited time.

Stay calm, stay invested, and let markets work for you.

David

Order Stay Calm

Warm, wise, and refreshingly free of jargon, Stay Calm is both a practical guide to long-term investing and a philosophy for living with clarity and confidence. Whether you’re just starting out, rethinking your financial plan, or guiding others, this book will change the way you think about markets, risk, and what really matters.
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Disclosures

This information is for educational purposes only and should not be considered investment advice or an offer of any security for sale. Eugene Fama is a member of the Board of Directors of the general partner of, and provides consulting services to, Dimensional Fund Advisors LP.

Past performance is not a guarantee of future results. Indices are not available for direct investment; therefore, their performance does not reflect the expenses associated with the management of an actual portfolio. S&P data © 2026 S&P Dow Jones Indices LLC, a division of S&P Global. All rights reserved.

“Dimensional” refers to the Dimensional separate but affiliated entities generally, rather than to one particular entity. These entities are Dimensional Fund Advisors LP, Dimensional Fund Advisors Ltd., Dimensional Ireland Limited, DFA Australia Limited, Dimensional Fund Advisors Canada ULC, Dimensional Fund Advisors Pte. Ltd., Dimensional Japan Ltd., and Dimensional Hong Kong Limited.

Risks include loss of principal and fluctuating value.

Returns in USD.

US: Dimensional Fund Advisors LP is an investment advisor registered with the Securities and Exchange Commission.

CANADA: This material is issued by Dimensional Fund Advisors Canada ULC (Dimensional Canada) for educational purposes only and should not be construed as investment advice or an offer of any security for sale.

Commissions, trailing commissions, management fees, and expenses all may be associated with mutual fund investments. Please read the prospectus before investing. Unless otherwise noted, any indicated total rates of return reflect the historical annual compounded total returns, including changes in share or unit value and reinvestment of all dividends or other distributions, and do not take into account sales, redemption, distribution, or optional charges or income taxes payable by any security holder that would have reduced returns. Mutual funds are not guaranteed, their values change frequently, and past performance may not be repeated. These materials are not intended for Quebec residents.

Stay Calm Investing

David Booth | New York Times bestselling author of “Stay Calm”

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